General Assembly - Twenty-Sixth Session
07 - 11 November 2025
Riyadh , Saudi Arabia
The General Assembly is the principal gathering of the World Tourism Organization. It meets every two years to approve the budget and programme of work and to debate topics of vital importance to the tourism sector.
Documents
Thematic session: “Al-Powered Tourism: Redefining the Future”
The theme of the General Assembly will be “Al-Powered Tourism: Redefining the Future”. The theme showcases the growing importance of the Artificial Intelligence technology in the tourism sector.
The thematic session will be organized in the framework of the Assembly to feature a curated series of presentations and discussions that showcase cutting-edge integrations of AI in tourism, highlighting transformative strategies and technological innovations as essential tools redefining the sector.